INFRA is a Boutique, Clientele Centric, House of Labels at the Cynosure of Après-Luxury. We Hold Vested Interests in Businesses Poised to Drive Dynamic Growth in Emerging Markets. We are a Brand Growth Rostrum that Curates & Scales New Paradigm Fashion Labels That Bridge the Intimate & Personal and the Social & Public Realms. 

OUR OPERATING MODEL IS DESIGNED ON THREE PILLARS, REINFORCING OUR PREMISE THAT UPSTREAM BRAND VALUE DESIGN IS CLIENTELE CENTRIC, “ASSET RIGHT”, & IMPACTFUL IN DELIVERING COMPELLING GROWTH

The INFRA Model Pillars

* UPSTREAM LABEL VALUE DESIGN

WE BELIEVE THAT APRÈS-LUXURY LABELS CREATE IMPACTFUL IMPRESSIONS THAT ARE CLIENTELE CENTRIC, EVOKING CLIENTELE LOYALTY AND GENERATING VALUE FOR INVESTORS.

* APRÈS-LUXURY ACQUISITIONS & INVESTMENTS

APRÈS-LUXURY LABELS, AS A “LIFESTYLE” CONCEPT, IS ANTICIPATED TO GROW EXPONENTIALLY GLOBALLY DRIVEN BY ASIA, PROVIDING A RESILIENT INVESTMENT OVER TIME, IN TERMS OF ROI, REVENUES AND VALUATIONS. THE INFRA-RED GROWTH FUND IS CENTRAL TO OUR LONG-TERM STRATEGIC SUCCESS.

* INTREPRENEURSHIP

INTREPRENEURSHIP IS A CORE COMPONENT TO TO OUR DNA IN PROMOTING BRILLIANCE IN ARTISTRY, CREATIVITY, INNOVATION, AND DECISIVE MARKET RESPONSIVENESS.

“Luxury is no longer a
destination, it is an intimate experience on a celebrated social and sustainable journey.”

BRIAN SHEN – Non-Executive Director